The photograph depicts a colossal, futuristic ecommerce conference hall. The 'Big Voc' – a gigantic holographic speaker’s platform – dominates the center, pulsing with a soft, cerulean light. Projected onto the platform is an abstract representation of data streams flowing like rivers, constantly shifting and reforming. The walls are seamless screens displaying hyperrealistic simulations of various product categories – shimmering fabrics, intricate mechanical devices, even fleeting glimpses of fantastical landscapes representing virtual experiences. The scene is bathed in a cool, diffused light that emanates from the holographic projections and subtly reflects off the polished metallic floors. The lighting creates a sense of both awe and slight unease—the scale is overwhelming. A small group of attendees are clustered around the base of the 'Big Voc,' their faces illuminated by the holographic glow. We can distinguish several individuals: Oliver, looking thoughtful with his hand on his chin; Dominique, intently taking notes on a translucent tablet; Renata Valois and Aica Carvalho Pinto, engaged in animated discussion; Igor Fidalgos’s silhouette is partially obscured by the crowd. Renata Comandada stands slightly apart, observing the scene with an analytical gaze. Subtle augmented reality overlays are visible – shimmering data points floating around the attendees, displaying real-time sales figures and sentiment analysis. These AR elements are seamlessly integrated into the environment, blending the physical and digital realms. The overall mood is one of intense focus, ambition, and a quiet desperation to 'know everything' – 'tudo saber' - about this new era of commerce. A faint feeling of loss – 'perca’ – lingers in the air, perhaps representing something lost in the relentless pursuit of data and profit. A sense of urgency conveys that they all ‘quer o real tempo’. The word 'sobre' (about) appears fleetingly as a glitch within one of the holographic projections.